Register.com Establishes Web Design Service for SMBs

Register.com, Inc., a provider of domain name registration and Web design, marketing and Internet services, announced Tuesday the general availability of Build-It-For-Me, a professional Web design service specifically targeted towards small business owners looking for a "hassle-free, affordable package that includes exemplary customer service and support." For a $249 initial set up fee, Build-It-For-Me includes an initial consultation, a needs analysis to determine the customer's requirements, a one-year domain name registration, a five-page Web site built by one of Register.com's Web site experts, hosting and a branded email package, all of which helps small businesses to establish a professional presence on the Web.

For an additional $29.99/month, Register.com also offers a Monthly Web Fitness Program. Customers receive up to 30 minutes of phone consultation with a professional Web Services Consultant to edit and add content, optimize their sites for search engines, and perform competitive analysis to help ensure that content remains fresh and customers are maximizing their online presence.

"Today's consumers use search engines more than the Yellow Pages to find products and services and are heavily reliant on communication via email. Small business owners who don't have a professional presence on the Internet are at a severe disadvantage," said Peter Forman, President and CEO of Register.com in a written release. "Build-It-For-Me removes all the roadblocks to having a Web site and professional email address by making it extraordinarily affordable and including a superior level of hand-holding to ensure that even the most techno-phobic person gets a Web site that will help drive the success of his or her business."

Register.com claims with Build-It-For-Me, any small business owner can have access to professional results. Build-It-For-Me Web sites are built using a variety of "sophisticated" templates that are then customized with unique graphics, logos, images and tailored content to meet the specific goals of the customer. Register.com says its design experts work in tandem with business owners to "ensure that key messages and company branding are reflected in the final product, which can be completed in as little as a week."

After the initial set up period, customers are then given the option of taking the reins of the Web site by using Register.com's easy-to-use WebSiteNow! tools to update content as needed.

Spokesperson Sarah McAuley told ECommerce-Guide.com, "The unique approach to Web design, which couples a template-based starting point with the skill and expertise of a professional, custom Web designer, is targeted at small business owners without the financial or technical resources to enlist the support of a professional Web designer, a service which often runs up to several thousand dollars."

By subscribing to a $29.99/month Web Fitness program that gives them access to a Web Services Consultant who will perform ongoing maintenance as well as changing content, creating online forms, optimizing searchability and offering other helpful tips to drive traffic, customers can continue to get professional Web business support at an easily affordable price.

For more complex Web sites, Register.com offers professional Web design packages that start at $749/year for Web sites that are entirely custom-built and can include optional features such as shopping cart or complete e-commerce functionality.

Information on Build-It-For-Me and Register.com's professional design services can be viewed at www.register.com/pro_design.