Microsoft Steadfast on 'Fair' Offer...for Now
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Article Published On 11-Apr-08
Microsoft exec says it's up to Yahoo to decide outcome of the buyout offer.
More articles by "ECommerce Guide Staff - Page 3"
Yahoo to Test Google Ads
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Article Published On 09-Apr-08
As it faces down Microsoft's offer, Yahoo begins testing ads from Google to pressure Redmond into upping its bid.
Yahoo Rejects Microsoft Offer...Again
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Article Published On 07-Apr-08
Yahoo is playing hard to get, rebuffing the Microsoft bid yet again, but industry watchers wonder when, and if, a "white knight" will come to the rescue.
Yahoo Details New Ad Sales System
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Article Published On 07-Apr-08
Yahoo kicks up its advertising reach a notch with new AMP service.
Google to Sell DoubleClick's Search Marketing Unit
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Article Published On 03-Apr-08
Search giant to offload division of recently acquired marketing firm.
Mobile Phone Ads: Potential and Pitfalls
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Article Published On 02-Apr-08
Mobile phone ads can connect brands with consumers at any time of the day and within a specific location, if you make the right call on your strategy.
Yahoo Adds Voice to Phone Search
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Article Published On 02-Apr-08
Yahoo unveiled new features to make Web search easier and more relevant to mobile phone users.
Will YouTube Analytics Help Bring in the Cash?
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Article Published On 27-Mar-08
The popular video site announces analytics tools that can help online marketing campaigns.
Citigroup Counting on Microsoft to Up Yahoo Bid
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Article Published On 25-Mar-08
Citigroup said it is likely Microsoft will raise its $31-per-share offer for Yahoo.
Zlio Brings Tupperware Party Concept to E-Commerce
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Article Published On 21-Mar-08
Have a few minutes? Set up shop with Zlio and make a few extra hundred bucks a month.
eBay Restructures Worldwide, Cuts Jobs
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Article Published On 20-Mar-08
The auction giant trims staff, while quantifying the lay offs as "less than one percent globally."
eBay Dumps Commission Junction
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Article Published On 18-Mar-08
eBay announced its own affiliate network and ends its partnership with Commission Junction's ValueClick.
Indie Music Labels Tuning into E-Commerce
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Article Published On 17-Mar-08
Independent record labels are drumming up support for digital downloads by launching their own online music stores.
Microsoft, Yahoo Met to Discuss Merger: Report
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Article Published On 14-Mar-08
UPDATED: Will the two companies work out an amicable agreement?
Google to Unveil New Ad Service
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Article Published On 13-Mar-08
Google plans new service that e-tailers can use to manage online ad sales.
Yahoo Buys Some Breathing Room
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Article Published On 05-Mar-08
Behind the scene machinations are in full swing as critical deadlines approach.
Calling All Favorites: Yahoo Unveils Mobile Bookmarking Tool
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Article Published On 04-Mar-08
OnePlace, to be launched in the spring, bookmarks links, news feeds or search results on mobile phones.
Microsoft's Ballmer Still Bullish on Yahoo Bid
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Article Published On 03-Mar-08
The Microsoft CEO says its current bid for Yahoo is a reasonable offer.
It's Settled: eBay and MercExchange End Patent Dispute
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Article Published On 28-Feb-08
EBay and MercExchange have settled a long-running patent lawsuit, ending a fight that prompted a landmark U.S. Supreme Court ruling.
Google Falls 8 Percent on Ad Fears
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Article Published On 26-Feb-08
comScore cites a 7 percent decline in advertisements viewed on the site during January.
Google to Sell Display Ads in Web Videos
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Article Published On 21-Feb-08
Google has traditionally used AdSense for text-only advertising but said the video program extends its services.
News Corp. in Deal Talks with Yahoo
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Article Published On 13-Feb-08
Could media baron Rupert Murdoch have a Yahoo deal up his sleeve in effort to keep Microsoft at bay?
Move Over Google: Yahoo Connects with T-Mobile
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Article Published On 12-Feb-08
Yahoo's not ready to hang it up yet as it unveils a new service that works on mobile phones.
Yahoo Board Balks At Microsoft Bid
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Article Published On 10-Feb-08
Report says Yahoo demands much more than Microsoft's initial $44.6 billion offer.
Yahoo Investor Meets with Microsoft
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Article Published On 08-Feb-08
A major investor in Yahoo Inc. has met with Microsoft's Steve Ballmer to see if he would raise the $42 billion unsolicited offer for the company, according to reports.
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