Picture Perfect: Blinging It Out on eBay

PhotoShop too much time and effort? Bling! It lets eBay sellers easily turn digital photos into professional-looking product images.
When you sell on eBay, you have to use the right combination of descriptive text and eye-catching photos to make your item appealing to potential buyers. Since your customer cannot physically pick up the merchandise to inspect it, your eBay auction images are extremely important in selling the product.

Bling It Photo Editing
Use Bling! It to turn average product images into unique and professional-looking product shots.

To help sellers who likely know more about their e-business than about product photography, Vertus just launched Bling! It, a new image-editing tool that gives product shots a professional polish.

Bailing on the Background
The first thing you want to do with Bling! It, is get rid of your current image background. Unlike some graphics programs, Bling! It actually makes removing a background a very easy process. As soon as you load the application, it finds and outlines the image edges. In what looks and feels like a "paint-by-number" screen, you use the background removal tool to click the pre-defined highlighted spaces.

Bling It Photo Editing
Upload your photos and banish bad backgrounds.

You can change your brush size to clear the background in small spaces and can also view the delete background as you work. A quick tip: if you use a solid color sheet or something similar for the background when you take the photo it will be quicker and easier to remove in Bling! It.

Search, Replace, Refine
Once you have the background removed, you can replace it with a more professionally designed one, or simply leave it solid white if you prefer. When working with backgrounds you can load an existing image as a background from the Bling! It library or import your own design.

Bling It Photo Editing
Enhance the image with highlights, logos, or different backgrounds.

After you view your image on the new background you can then perfect it by setting the final image size, adding shadows or highlights, importing your own logo, sharpening the image and much more.

In this example, it literally took me less than three minutes to open the existing image that was saved on my hard drive and remove the gray background, set the final image size and add highlights to just the gold cufflink being held on the left-hand side of the product image. The results on a plain white background are definitely more appealing and professional looking than the original image I started with.

The Bottom Line: Pixel Perfect
The best thing about Bling! It is that is takes the functions sellers would use in enhancing their product photos and makes them easy to use and apply within the program. You don't have to be a graphic artist whiz to use the application or spend hours figuring out the tools and how they work.

Bling! It version 1.0.2 can be downloaded from the official Web site as a free limited 15-day trial, or you can purchase the software for $49.99. The Web site also features several tutorial and tip pages to help eBay sellers get started on blinging-out their product shots and auction images.

Vangie Beal is a seasoned eBay seller, frequent contributor to ECommerce-Guide.com and managing editor of Webopedia.com.

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