Build a Better Web Site with CSS
[November 17, 2009] Helen Bradley explains how incorporating CSS your Web design simplifies making style changes down the road.
Market Your E-Biz: Build A Facebook Page
[November 16, 2009] Social marketing can help you get the word out about your e-commerce shop. Vangie Beal takes you through the process of setting up a Business Page on Facebook.
Twitter Sounds Retreat On Retweets
[November 13, 2009] Unexpected problems plaguing Twitter’s native retweeting feature caused the social networking site to pull it for re-tooling.
Defining eBay, Auction and Classified Ad Acronyms
[November 11, 2009] Using abbreviations on eBay and in classified ads let sellers say more about items without exceeding title length requirements. We explain what many of these abbreviations mean.
A Beginner’s Guide to Twitter Terms
[November 10, 2009] Ready to add Twitter to your marketing arsenal but don’t know your hashtag from your retweet? With this list of terms and definitions, you’ll be ready to extol your site’s virtues in 140 characters or less.
What Black Friday and Cyber Monday Mean to Your Business
[November 9, 2009] We look at the facts and the stats to see if these two popular e-commerce dates in November are really profitable trends for small online retailers or just plain hype.
Will Google Friend Connect Upgrade Make You Money?
[November 5, 2009] The social networking site now lets Web site owners personalize content, use community-building tools and place targeted AdSense ads.
SocialTwist Offers Social Holiday Referral Rewards
[November 4, 2009] SocialTwist’s widget lets online retailers combine social media and quality word-of-mouth marketing with a rewards plan to further encourage shoppers to spread the word about your products.
Probe Causes Facebook to Revamp Privacy Policies
[October 30, 2009] A Canadian inquiry leads the social-networking company to clarify how it handles its customers’ personal information, and to seek their input before finalizing new guidelines.
eBay Watch: New Dispute Resolution Explained
[October 28, 2009] This week eBay clarifies its new dispute resolution process and rolls out its Unpaid Item Assistant. Plus, ProStores announces a holiday contest: three eBay sellers will win a $799 JumpStart package.
Solve Cart Abandonment Issues by Black Friday
[October 26, 2009] SeeWhy’s new ‘Live-in-Five’ program offers small and mid-sized merchants accelerated services to re-market and recapture customers who abandon carts just in time for the online selling season.
Google and Microsoft Land Search Deals With Twitter
[October 22, 2009] E-tailers who use Twitter to market their business could see a boost in SEO, now that both Google and Microsoft plan to catalog tweets in their search results.
EBay Tools: Off-eBay Options to Publish Listings
[October 21, 2009] We take a look at different eBay tools that can help sellers publish attractive and unique listings using off-eBay services.
TRUSTe Offers Privacy Services for Small Businesses
[October 19, 2009] TRUSTe offers a new service to help small online businesses get a professional privacy policy in place and secure Web sites to boost consumer confidence.
Selling Books Online? Know What Shoppers Want
[October 16, 2009] The word is out: Research shows that Internet bookworms buy more books when they can preview the text online. Make sure your site offers them.
Social Media Helps Track Counterfeit Products
[October 15, 2009] Social networking sites are a great source for intelligence in the fight against counterfeit items — especially when products first launch. The Kindle DX is a prime example.
Basic SEO Tips for Ecommerce
[October 13, 2009] Adding SEO to your marketing strategy will help drive potential customers to your site. Jim Martin walks you through the basic steps of search engine optimization.
SEO Marketing Tips: Optimize E-mail Campaigns
[October 12, 2009] SEO is a great compliment to e-mail marketing. Wendy Lowe from Campaigner offers tips to help you optimize your e-mail marketing campaigns for search engines.
Free Twitter Tools to Tweak Your Tweets
[October 8, 2009] Tweeting your business? Make the most of your time and marketing efforts with these cool Twitter tools.
EBay Adds Top-Rated Badges, Ups Buy-It-Now Conditions
[October 7, 2009] This week eBay rolls out the new Top-rated Seller program, retires some listing features, and also adjusts ‘Buy it Now’. Plus, Vendio helps sellers easily change policies across all live listings.
