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ecommerce-guide news and trends

FTC Concerns over Social Media Privacy Linger
[March 18, 2010] Commission officials say current policies don't work, but have not yet said what actions they will take to protect the public's online privacy.

CoreCommerce Adds Free Mobile Shops to Platform
[March 17, 2010] The popular storefront e-commerce platform offers free mobile-optimized Web shops in its newest version, CoreCommerce 7.7.

Mobilize Your Ecommerce Web Site
[March 12, 2010] The most important mobile marketing tool you can have is an ecommerce site that's optimized for mobile devices. Why risk losing out on potentially thousands of mobile customers and sales?

Tame Web Marketing with Social Media Management
[March 11, 2010] Social networking sites make up a large part of ecommerce marketing, but with so many outlets it's easy to become overwhelmed. Social media management tools can help.

Google Takes a Picnik
[March 2, 2010] Google adds the online photo editor to its application stable, which is good news for ecommerce shops looking for more easy ways to prep product images.

Businesses Target Multiple Social Networking Sites
[March 1, 2010] As marketing budgets dwindle, companies big and small turn to social media to boost customer outreach.

CyberSource, ThreatMetrix Partner to Secure IDs
[February 26, 2010] The electronic payment and risk management services provider has teamed up with security software vendor ThreatMetrix to provide advanced identity protection applications to combat online transaction fraud.

Mobile Commerce Advantages for Retailers Emerging
[February 22, 2010] Using mobile devices to shop is starting to catch on but has some hurdles to clear before it gains broad acceptance with U.S. consumers, according to a new report.

Don’t Bail on Your Business Blog
[February 18, 2010] Recent studies may have you thinking that it’s time to give up the blog and focus on Twitter or Facebook. But don’t be rash. Search engine optimization is a major benefit of keeping a business blog.

Holiday e-Commerce Showed Signs of Stability
[February 11, 2010] With growth flat from the previous year, 2009 ended on a high note for e-commerce, but the gains aren't spread evenly among the smaller and larger players.

Gmail Upgrades to Social Networking
[February 11, 2010] Gmail hopes to tame social networking with Buzz, a new feature that the company claims gives you more control and security over tweets and real-time feeds.

Boost E-commerce Site Appeal with Web Widgets
[February 10, 2010] These Web widgets can add a little appeal and e-commerce functionality to your business Web site or blog.

eBay's 'Garden' Grows New Features
[February 10, 2010] Online auction giant says its "Garden by eBay" is a way to open up its innovation process to testing and feedback by users. First up: a streamlined search feature.

Yahoo Led the Pack in Display Ads in 2009
[February 9, 2010] Online metrics firm comScore recaps the past year in digital advertising and social networking, finding Yahoo had a banner year with banner ads, while Facebook consolidated its lead in the social space.

Super Bowl Ads' Best and Worst Online Performances
[February 9, 2010] Web analysis firm Gomez ranks the big Super Bowl advertisers' post-game performance. The winner may be a sweet surprise, but GoDaddy and Hyundai can't be too happy.

Facebook Redesigns Site —Again — Nears 400M Mark
[February 8, 2010] Another new look in an attempt to simplify the design, and at close to 400 million strong, an ever-growing marketing opportunity for e-tailers.

Lights, Camera, Sales: The Benefits of SEO Video
[February 5, 2010] Want to sell more products? Of course you do. Adding search engine optimized video to your e-commerce site can raise both your Google ranking and your bottom line.

Social Media Marketing: Age Really Matters
[February 4, 2010] It literally pays to know your customers. If you market to the younger set, take note. A recent Pew study says bye-bye blogs and hello Twitter.

How to Twitter for E-commerce Success
[February 3, 2010] Follow the lead of other businesses and learn how to successfully integrate Twitter in to your existing marketing and customer-service strategies.

Free Online Apps: Schedule It Online
[February 2, 2010] WhenIsGood helps you easily schedule meetings online, plus a source of inspiration (hey, we can all use that), a bargain-a-day and a site for short, effective how-to videos.

Social Networks Balk Over Privacy
[January 29, 2010] Do social networks need closer federal regulating or are they up to the task on their own? The big players worry that tighter regulations could have an adverse economic affect on the digital economy.

Social Networking: 5 Tips to Build a Better Business
[January 28, 2010] Building a successful online business means creating a strong community and developing customer loyalty. These five social networking tips will help you get the job done.

Building a Brand? Tips to Attract Brand Advocates
[January 27, 2010] A small business and a multi-billion dollar brand have at least one thing in common: the import role brand advocates play in word-of-mouth marketing.

eBay Impresses with Q4 Earnings
[January 20, 2010] The online marketplace posts healthy numbers for the end of a watershed year.

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