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www.ecommerce-guide.com/news/news/article.php/409531
By Robyn Greenspan July 6, 2000 Okay, this is an EC Tip basic: do not, under any circumstances, send unwanted email to people who have not requested it. There are many ways to collect email addresses and while unsolicited bulk email may seem like a good way to spread the word about your great ecommerce site, all it will do is ruin your reputation. Instead of a blind mass emailing, send your email to individuals that you know are interested in what you have to say. Here are some ways your email can avoid the "delete" key:
Online consumers are becoming more annoyed with spam and more concerned about their privacy. If you don''t believe it, here are a couple of articles that might convince you that spamming is a no-no: |
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