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www.ecommerce-guide.com/news/news/article.php/550211
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By Robyn Greenspan January 3, 2001 You wouldn''t consider taking a cross-country trip without a road map, would you? Nor would you begin to build a house without blueprints. The same type of planning is needed when embarking on a new business but you would be surprised how many people set up shop without this essential foundation. Your business plan should be the basis for your e-commerce site and it deserves the most attention. Since this lays the groundwork for all other e-business responsibilities, it is worthy of the most time and consideration. It acts as your outline toward achieving success and maps out the necessary steps for start-up and operation. Once the plan has been created, all the other procedures for developing your front and back-end systems will fall into place. An effective business plan acts as the key piece of material that you present to investors and supporters who are interested in your e-business. It should be positive and enthusiastic without hype and unrealistic expectations. Also, be sure not to include confidential or sensitive information as a business plan can be circulated among many individuals. Make it clear and easy-to-understand, avoiding highly technical information. Realize that some of the "money people" reading your plan may be from a different generation from you and your potential target audience, so write professionally without relying on overly-cool terms and expressions. Some great ideas never come to fruition because the business plan isn''t clear or written well. A thorough business plan could be a collaborative effort among the company principals and should contain the following pieces of information:
Remember that you are basically pitching your company''s ideas and concepts so you should be certain that your business plan makes a great impression. Maximum Impact takes a look at the art of developing strategic business plans. These resources can assist you in writing your plan: BestBizPlan.com is a service that will write it for you. |