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Evolving E-Commerce to the Next Generation By Mark Merkow, CCP, CISSP September 8, 1999 Choosing What''s Best For You As with any computer software selection dilemma, the greater the choices, the greater the confusion. What you elect to do will depend on your specific situation, preparedness for change, and the budgets available. Starting out with a full examination of your current systems, your business, goals for electronic commerce, and your tolerance for risk should at least point you into the best approach for improvement. One thing''s for certain though -- the sooner you evolve your site to next generation e-commerce, the happier your customers will be -- which can only mean good news for you. # # # # # Mr. Merkow is a Lead Business Systems Analyst in the American Express Interactive Services Center of Excellence. He has over 22 years of experience in Information Systems. He has held the Certified Computing Professional in Management (CCP) certificate since 1982. He is the author of Breaking Through Technical Jargon, published in 1990 from Van Nostrand Reinhold and has been writing trade journal articles on applied advanced technology since 1989. Mr. Merkow currently holds a Master of Science in Decision and Information Systems from Arizona State University, and is currently pursuing a Masters of Educaton degree. His home page can be found at http://www.public.asu.edu/~mmerkow, and he can reached via e-mail at Mark.Merkow@aexp.com.

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