Lights, Camera, Sales: The Benefits of SEO Video
[February 5, 2010] Want to sell more products? Of course you do. Adding search engine optimized video to your e-commerce site can raise both your Google ranking and your bottom line.
Social Media Marketing: Age Really Matters
[February 4, 2010] It literally pays to know your customers. If you market to the younger set, take note. A recent Pew study says bye-bye blogs and hello Twitter.
How to Twitter for E-commerce Success
[February 3, 2010] Follow the lead of other businesses and learn how to successfully integrate Twitter in to your existing marketing and customer-service strategies.
Free Online Apps: Schedule It Online
[February 2, 2010] WhenIsGood helps you easily schedule meetings online, plus a source of inspiration (hey, we can all use that), a bargain-a-day and a site for short, effective how-to videos.
Social Networks Balk Over Privacy
[January 29, 2010] Do social networks need closer federal regulating or are they up to the task on their own? The big players worry that tighter regulations could have an adverse economic affect on the digital economy.
Social Networking: 5 Tips to Build a Better Business
[January 28, 2010] Building a successful online business means creating a strong community and developing customer loyalty. These five social networking tips will help you get the job done.
Building a Brand? Tips to Attract Brand Advocates
[January 27, 2010] A small business and a multi-billion dollar brand have at least one thing in common: the import role brand advocates play in word-of-mouth marketing.
How to Design Web Forms That Dont Suck
[January 26, 2010] Helen Bradley explains common problems with Web forms, and how to make sure that yours dont suck, too.
An E-Comm Buyers Guide to Choosing Trustmarks
[January 25, 2010] This guide covers what you need to know about e-commerce trustmarks and what to consider before displaying badges from trustmark service providers on your business Web site.
Five Tips for Soliciting Product Reviews
[January 20, 2010] Encourage customers to check-out with recommended products with these five tips for increasing on-site product reviews and testimonials.
E-mailed With Love: Valentines Day Marketing Tips
[January 13, 2010] E-mail marketing expert Wendy Lowe offers 12 hot tips to roll out a successful Valentines Day e-mail marketing campaign even if you havent planned anything yet.
Choosing an E-commerce Shopping Cart
[January 11, 2010] Plus, marketing expert Andrew Lock looks at planning for seasonal trends, tracking your goals and a habit-forming resource.
Marketing with Twitter: The Power and the Pain
[January 8, 2010] You know a fad is catching on when big companies start to embrace it. Smaller companies can learn a lot about engaging customers from the big guys and then adapt their strategies to mine marketing gold.
How to Get Free PR for Your Business
[January 5, 2010] HelpAReporter can help you get free publicity for your business, plus a time-and-money-saving travel site and a resource that helps you quickly find and speak to an actual human being in those monstrous corporate phone trees.
Top Tips for Marketing With Social Media
[January 4, 2010] New to social networking? Dont worry. Weve got the basics you need and more to help you let the world know about your e-commerce site.
Green IT Its for E-Commerce, Too
[December 31, 2009] Whether or not youre a tree-hugger doesnt matter; these energy-saving tips and resources can help you and other e-tailers cut costs and carbon.
eBiz Profile: Wine Enthusiast Companies
[December 23, 2009] For Wine Enthusiast Companies, the catalog is still king. And its the driving force behind its e-commerce site traffic.
10 Security Tips for a Happier Holiday
[December 22, 2009] Tis the season when e-tailers hope to ring up plenty of sales and good cheer. Dont let a computer virus or worse put a bah humbug on your holiday. These 10 tips will keep your spirits bright.
How to Find an E-Mail Marketing Service Provider
[December 21, 2009] From e-mail marketing lingo to templates and open rates, this buyers guide will tell you everything you need to know when shopping for an e-mail marketing service provider.