The Quant Method offers e-business owners a new way to build trust and break down a consumer's resistance to buy.
Advertising and Marketing Section Index
10 ecommerce marketing tips that will encourage customers to follow your business and connect with you on Twitter.
If you have a local Facebook Business Page you'll soon have a new tool to add to your social media marketing arsenal. The new "Offers" service, announced by Facebook last month, is expected to roll...
Using Facebook, Twitter and LinkedIn to grow your ecommerce business can be a time drain. These social apps will help you link social profiles to share content and save time.
New recommendation features help Manta's 89 million small business owner members establish more credibility with customers and new prospects.
Smartphones and tablets are boosting the popularity of these small 2D barcodes. Here are 5 free online services to create your own QR Codes for ecommerce marketing.
A new suite of tools from PowerReviews helps online retailers put a dollar figure on Facebook Likes while rewarding customer engagement and content generation.
We show you how to customize big-brand Facebook marketing campaigns to fit a small business ecommerce budget.
The new Lexity Live app helps even the smallest of online retail shop owners learn more about customers as they browse your online store.
Tired of a boring Facebook Business page? These Facebook apps will help you create unique Facebook Welcome Pages and custom tabs in minutes.
A dozen options to help small business ecommerce site owners integrate social media marketing with other marketing channels.
A look at 10 Facebook ecommerce apps that can help you monetize your Facebook Page and communicate better with customers on this popular social networking site.
Tips to create a return policy that will provide a good customer experience without losing your small business Web shop profits.
Small business owners can drive social word-of-mouth with new a product called Social Campaigns.
25 email marketing facts, industry predictions and best practice advice to help small business ecommerce site owners cash in on email marketing trends.
21 social media research reports, industry forecasts and expert guides to help small business ecommerce site owners to better understand the world of social commerce and marketing.
Free Shipping Day helps merchants promote free shipping offers for holiday shoppers.
Using Facebook as a customer service tool? These tips and tools will help you provide the best customer service.
Highlights from 29 research reports, industry predictions and expert ecommerce guides to help you get ready for this years online holiday shopping season.
With more than 82 million smartphone users in the U.S. its easy to see why mobile marketing is appealing to ecommerce business owners. We tell you how to get started with SMS (text messaging...
We showcase the highlights from 27 research reports to help you plan your mobile commerce strategy.
Research shows a large increase in ecommerce website traffic from smartphones, but the conversion rate is much higher on iPads and tablets. Is your ecommerce website optimized to cash in on that t...
PunchTab lets you reward customers for more than just dollars spent at the checkout page. Plus, its free.
Are you connecting with customers? This list of five social media tools for Facebook and Twitter will help you see the results of your social media marketing efforts.
Campaigners Smart Email Builder tool helps you create pleasing and professional email -- design and HTML skills not required.
Six Considerations for Nurturing High Performing Teams Some people believe high performance teams come together and innovate due to luck—the right people happen to be together in a room at the...
Optimizing The E-Commerce Experience: Empower Your Employees to Delight Customers This Aberdeen research paper describes how companies that empower line-of-business (LoB) employees to manage digital store content without relying...