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You are in: ECommerce-Guide > Solutions > Customer Relations

ECommerce-Guide Essentials
eBiz FAQ
Everything you need to know to start your own successful e-business.

Selling on eBay
How to make money in the online marketplace.

PayPal Payments and More
What's new in secure payments for your online store.

Shopping Cart Software
Solutions to close, process and track your online sales.

ecommerce-guide solutions

A Guide to Small Business Marketing
[March 5, 2010] In this do-it-yourself guide, we look at five types of marketing strategies that any frugal ecommerce owner can use to grow a business.

The Positive Side of Negative Product Reviews
[March 3, 2010] From educating customers to making more informed purchase decisions to guiding your own product development; negative product reviews aren't really all that negative.

Ecommerce Design: 5 Common Mistakes
[February 26, 2010] Helen Bradley looks at — and shows you how to avoid — five small business Web design mistakes that are guaranteed to turn customers away.

How to Make an E-mail Newsletter in Publisher
[February 23, 2010] Helen Bradley shows how to save money on your e-commerce marketing by making your own newsletter in Microsoft Publisher 2003.

Social Media Marketing: Age Really Matters
[February 4, 2010] It literally pays to know your customers. If you market to the younger set, take note. A recent Pew study says bye-bye blogs and hello Twitter.

How to Twitter for E-commerce Success
[February 3, 2010] Follow the lead of other businesses and learn how to successfully integrate Twitter in to your existing marketing and customer-service strategies.

An E-Comm Buyers’ Guide to Choosing Trustmarks
[January 25, 2010] This guide covers what you need to know about e-commerce trustmarks and what to consider before displaying badges from trustmark service providers on your business Web site.

How to Find an E-Mail Marketing Service Provider
[December 21, 2009] From e-mail marketing lingo to templates and open rates, this buyers’ guide will tell you everything you need to know when shopping for an e-mail marketing service provider.

Ebay Watch: New IMshopping Widget for Sellers
[December 17, 2009] IMshopping offers eBay sellers human-powered assistance to answer your buyer’s burning questions.

Why Do Customers Leave? Get Answers with Feedback Analytics
[December 10, 2009] Kampyle’s feedback-analytics service helps e-tailers find out why customers abandon carts and leave their Web site.

How to Use Social Networks to Engage Consumers
[December 2, 2009] SeeWhy Founder, Charles Nicholls, explains how e-commerce businesses can use social media sites as more than just cheap broadcast channels.

BoldChat Basic Offers Pro Chat for Small Businesses
[November 30, 2009] The recently enhanced live chat solution lets you invite site visitors to chat in encrypted windows and stores your chat history. Plus it won’t break a small biz budget.

The Top Five E-mail Mistakes to Avoid
[November 3, 2009] No one wants to lose business, especially in this economy, but careless e-mail processes practically guarantee lost revenue. Helen Bradley shows you how to avoid the five most common e-mail mistakes.

eBiz Profile: E.L.F. (Eyes, Lips, Face) Cosmetics
[September 23, 2009] Stiff competition from big cosmetics brands forced E.L.F. to launch its own e-commerce business before pushing its product to retail stores. It turned out to be a profitable decision.

Improve your Rep with RatePoint Reviews
[July 30, 2009] RatePoint’s online reputation management services can help boost your business rep with customer reviews. The company recently added product reviews to its platform—for less than $20 a month.

Small Biz Tips: How to Start E-mail Marketing
[April 13, 2009] It’s not rocket science, and it can reap big rewards for a small effort. One expert offers tips on how to kick off an e-mail marketing campaign to boost your bottom line.

Expert Tips for a Tweeting Business
[March 18, 2009] Blogger, social-media strategy consultant and sought-after corporate speaker B.L. Ochman talks about how to avoid common business Twitter mistakes.

Insider Tips for Using Google Website Optimizer
[January 13, 2009] You don't have to guess — or pay — to find out what design elements will boost conversions at your e-commerce site when you use Google Website Optimizer.

Free Tools: AdWords Analytics, Customer Review App
[January 8, 2009] If you've got a bit of a holiday hangover from the hectic fourth-quarter — or worse, from a slow one — two free e-commerce services can help. The first is a Google AdWords analytics app, the second leverages customer reviews.

Free Shipping: Facts, Trade-offs and Alternatives
[December 22, 2008] Regardless of what shipping strategy you adopted for the holiday shopping season, shipping remains a complicated and controversial topic year-round for e-commerce businesses. We provide tips for alternatives to free shipping.

Customized Chat Adds Seasonal Sales Advantage
[September 22, 2008] Using customized chat technology is a great way to virtually staff up for the holiday selling season. One e-tailer that did is already seeing double-digit sales growth.

Study Cites Flaws in E-tail Experience
[September 19, 2008] New study finds that as customer expectations rise, online businesses neglect user experience at their own peril.

Shipping Tips and Free Tools for E-tailers
[September 8, 2008] In e-commerce, closing the deal is only half of the job — you've got to deliver. We offer tips and free tools for making sure your e-business is ship-shape.

Free: A Year of Open Source Customer Relations Mgmt.
[August 29, 2008] Concursive offers companies up to 100 seats of its on-demand, open source CRM suite for one year. And it really is free.

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