Download these IBM resources today! e-Kit: IBM Rational Systems Development Solution
With systems teams under so much pressure to develop products faster, reduce production costs, and react to changing business needs quickly, communication and collaboration seem to get lost. Now, theres a way to improve product quality and communication.
Webcast: Asset Reuse Strategies for Success--Innovate Don't Duplicate!
Searching for, identifying, updating, using and deploying software assets can be a difficult challenge. eKit: Rational Build Forge Express
Access valuable resources to help you increase staff productivity, compress development cycles and deliver better software, fast. Download: IBM Data Studio v1.1
Effectively design, develop, deploy and manage your data, databases, and database applications throughout the data management life. eKit: Rational Asset Manager
Learn how to do more with your reusable assets, learn how Rational Asset Manager tracks and audits your assets in order to utilize them for reuse.
ECommerce-Guide Essentials
eBiz FAQ Everything you need to know to start your own successful e-business.
Selling on eBay How to make money in the online marketplace.
Tealeaf Offers Insight to Buyer Behavior
[May 6, 2008] A new service by Tealeaf lets you analyze customer behavior across multiple sessions to address site issues that affect your bottom line.
Setting Up Shop: A Checklist for New E-tailers
[March 20, 2008] What every prospective e-commerce business owner needs to think about before selling online, including
tips and advice from experts who have been there and done that.
Targeted E-Mail Marketing with CampaignerPro
[March 18, 2008] Case Study: CampaignerPro offers dynamic personalization for e-mail marketing in 2.0 Workflows and boosts click-throughs.
Customer Service with a Virtual Smile
[February 26, 2008] Providing personal service can be tricky when you're not physically present, but not if you follow our top tips for nurturing stellar online customer relations.
How to Choose Tools That Customize Online Shopping
[January 15, 2008] E-commerce analyst Sucharita Mulpuru provides a comprehensive overview of online personalization tools, along with tips for vetting vendors.
Selling to Silver Surfers
[January 14, 2008] We provide seven golden rules for selling products to the senior set, a growing and very profitable demographic for e-tailers.
Profitable Product Pages
[November 12, 2007] Sharper search means shoppers are skipping home pages and going directly to product pages. Is your site prepared for the change in traffic flow?
Package Perfect: Free Shipping Without Going Broke
[October 29, 2007] Offering free or discount shipping increases sales, but it can also reduce your bottom line. How do you decide if free shipping makes sense for your e-business? We outline the pros and cons.
The Good News About Bad Reviews
[October 17, 2007] Customer reviews are becoming a must-have to stay competitive. We explain why, show you how to set them up, what it costs and how to manage unflattering feedback.
How to Market to Teens: Keep It Real and Simple
[September 17, 2007] Teens continue to spend money, but they aren't parting with their cash for just anything, anywhere. If you want a piece of this $80 billion pie, you have to know how to ask for it.
Calling eBay: Negating Negative Feedback
[August 8, 2007] Negative feedback is every eBay seller's nightmare. We outline how to get an actual person on the phone to help, and provide tips for removing negative feedback from your profile.
Jumping on the Blog Bandwagon: Is It Worth the Effort?
[July 16, 2007] Is the blogging honeymoon over or is it just the beginning of a beautiful relationship with your customers? We talked to three e-biz owners who agree that onsite blogs truly are excellent marketing and SEO tools.
Don't Waste Words in Your Auction Listings
[July 9, 2007] You, of course, want to pepper your eBay listings with professional-looking photos, but don't forget the power of words. Your descriptions should be clear, concise and — this is important — honest.
Newsletter Notes: Catch and Release Tips for E-Mail Marketing
[June 27, 2007] E-mail marketing is an affordable way to turn browsers into buyers. We outline tips for building a subscriber list and creating a newsletter that's not only profitable, but fun to read.
Web Gems: Ten Free Tools for E-tailers
[June 5, 2007] If you want to fine-tune your e-store's form and function, help is just a click away. We recommend 10 free tools to assist with graphics, HTML coding, link verification and Web-based chat.
Ice your Competition with a Cool Return Policy
[May 16, 2007] E-commerce research shows that improving shipping and product return practices and offering search merchandising and in-store pick up are ways e-tailers can gain a competitive edge.
Creating Your Own RSS Feeds
[April 24, 2007] An RSS feed can be a great complement to your other marketing or customer-relationship efforts. And adding RSS to your site doesn’t take a degree in XML coding—or even a college kid.
Six Pack: Find the Right Site Search
[April 17, 2007] Once your customers get to your site, it's imperative that they can locate what they want to buy. We highlight the features of six search solutions so you can find the right fit.
Jaxtr Looks to Give Social Networking a Voice
[March 20, 2007] Services such as LinkedIn and MySpace are proving to be effective ways for e-commerce businesses to connect with customers and prospects. Following that trend, today a new voice-driven approach to social networking hits open beta.
Are You Ready for the Chargeback Challenge?
[March 12, 2007] Chargebacks are a part of doing business, but if you're prepared, you can minimize the negative impact they have on your profits.
Find Your Niche for Fun and Profits
[February 22, 2007] Sophisticated search-engine technology and savvy marketing, coupled with a more mature online shopping base, is proving that when it comes to small businesses making money on the Web, the more specific product offerings the better.
